Exact Target Email Marketing

Exact Target Email Marketing

Creating product and/or service awareness to prospective customers through email communications is what many businesses have resorted to in terms of marketing. This strategy has been popularized as the most effective, considering that there are a number of email marketing companies to assist in the process.

For instance, the integration of Exact Target email marketing solution with the Salesforce’s data has enabled many businesses to perform better in their marketing campaigns. A user is now able to send more targeted and relevant emails in order to increase the customers’ engagement through various media such as mobile phones, social media and the other online channels.

Why use Exact Target email marketing?

The Exact Target email marketing allows you to create and deliver an unlimited number of emails without any controls on how you should use the Salesforce data. You can send HTML email messages with your logo and brand to the campaigns, leads, reports or contacts directly. The software enables you to view the progress of your marketing campaigns. With the necessary tools, you can keep track of all the results of your marketing in real time. You can view individual and average campaign data easily and determine if you are succeeding or if there is need to adjust.


You can also be able to capture the form data entered by your website visitors automatically to help you drive your customer engagement a notch higher. With the data, you can then develop an effective mailing list which can be used to communicate with the customers through mail, mobile or social networks.

The benefits of using Exact Target email marketing

The combination of Salesforce’s data and contact management system with Exact Target email marketing creates a powerful interactive marketing solution and effective email creation tools which enable you deliver highly impacting communications to your customers and prospects.


This software gives you all the tools you need to enhance the effectiveness and relevance in your marketing campaigns. Also, you get unlimited multi-channeled means of communication with Exact Target email marketing. To prove these points, the reviews of this software indicate that there are no disconnections, log in issues or any other inconveniences.

 What does the software offer?

The Exact Target email marketing software has been used widely and accepted by many leading companies because of what it offers. As it is, the software places several effective email marketing tools at your disposal to increase the success of your campaigns.


To begin with, the software offers a range of optimization services such as support, training and implementation, integration, deliverability contact management, design and deployment as well as strategic consulting. All these services are quite effective in ensuring that you maintain relevance and get the best out of your email marketing efforts.

 

The software also allows you to deliver permission-based email communications to countless recipients at one go. There is no limit to the number of emails you can send at one go, thus you can market broadly with ease.  This is the main reason why many companies use Exact Target email marketing software. If you wish to be one among the long list, try it out.